The JapCook story is primarily one of intuition; intuition on the part of its president and Eat Sushi* founder Mourad Benamer, that is, combined with the observation that for the past twenty years or so, the French have had an insatiable curiosity for the exotic flavours of Japanese gastronomy, an appetite that has intensified and shows no signs of waning.
Japanese cuisine and the great diversity that it offers have gradually become part of our eating habits and cravings. JapCook was founded in 2014 as a result of this trend and the experience Mourad Benamer had gained in the Japanese restaurant industry. The adventure continues, now, with JapCook, offering gourmet products and dishes borrowed from Japan’s popular culinary heritage.
Just like Proust’s madeleine, terms like kushiyaki, ramen, gyoza, torikatsu and yakisoba trigger among our Japanese friends memories of childhood, traditional festivals, rituals, picnics under the cherry trees and walks involving picking up various culinary delights from small shops and open-air stalls serving an array of tasty and timeless dishes. It is precisely this rich culinary heritage that inspires JapCook, adjusting it to the tastes of its customers and coming up with new flavour combinations based on a palette of painstakingly selected ingredients.
The diversity of the recipes JapCook creates, some classic, others more original, allows each professional to create their own menu that will appeal to lovers of traditional Japanese dishes and fusion cuisine alike. With the emphasis always very much on quality and innovation, JapCook offers an original culinary experience and a cultural journey to Japan that is sure to broaden our horizons!
* Eat Sushi is one of France’s leading Japanese restaurant chains.